Selling on Amazon is mostly a breeze. Yes, you have frequent hurdles to jump over when Amazon puts new ones in your way, which happens more than sellers would like. Otherwise, managing day to day Amazon life is simple. But what happens when another company starts selling your own product and you lose the Buy Box? Continue Reading…
We’re not talking about your hosting company here, but where within your site (or on another site) should you host it. Let us explain… Continue Reading…
We’re all for easy fixes and “quick wins”. CloudFlare seemed like a good one to try out to hopefully improve website speed, while also being able to make a site HTTPS (secure). We put CloudFlare to the (simple) test – How does using it impact site performance, based on metrics provided by Google and GTMetrix. Continue Reading…
It’s a question we’ve heard many a time and relates to “open graph” images – “When I share a page on my website to social media, an image doesn’t show up” or sometimes the issue is a random image shows up. Why does this happen? Continue Reading…
Google Optimize is the latest product to come out of the Google factory. But what does Google Optimize do? And equally as important, what will happen to Optimizely now there’s a free version of its tool around? Continue Reading…
Making your WhoIs entry private may be tempting to keep your personal details safe, but have you thought of the side effects on your SEO or email deliverability? Continue Reading…
We’ve scoured through hundreds of CSS only pens over on Codepen.io, to come up with a list of the best CSS only pens without Javascript. Continue Reading…
As devices and platforms continue to change, the types of emails are understandably changing with it. The truth is that the names of the various email types are also changing. Continue Reading…
Popups started in the form of popup windows. These are the late ’90’s popups that were your payment window, or just an annoying advert or spam popup window. The introduction of safety features, as result of abusing the popup ability, meant they fizzled out.
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Once a year, a leading email platform called Adestra holds a competition for “Email Campaign of the Year”. It’s a national award with only 12 carefully selected campaigns in the runnings for the coveted title.
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Rule number 1 in building an ecommerce website – Follow the F-pattern. Ok, maybe not rule number 1 (that’s probably pick the right domain name), but this is still extremely important.
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In the interest of keeping this guide true to the title, we won’t do much talking here. Let’s just dive straight into what you need to know…
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The Search Results Pages (SERPs) in Google change quite regularly, usually for the better. But what do the latest changes mean for the budding SEOs and PPC pros out there? Continue Reading…
When your visitors sign up to your newsletter, don’t just show them a pop up message saying “Thanks for subscribing.” Send them a great looking Welcome email with a bit more character! We’ve put together 5 awesome examples of Welcome emails. Continue Reading…
There’s no need to be confused with difference between trigger emails and regular emails – We’ll explain what you need to know. We’ll throw in ‘automated’ emails for good measure, too. Continue Reading…
Apple is a forward thinking innovation-leader in the technology world. They proved it this month by releasing a new unsubscribe link that appears in the header at the top of your marketing emails…2 years after Gmail did the same thing. Continue Reading…
You’ve all heard the phrase. You wouldn’t be here if you hadn’t! But what does digital marketing actually mean, and how does it differ from “marketing”? Continue Reading…
It’s been 12 years since Gmail launched, and it’s been 12 years that Gmail has been unable to support media queries. Today (30th September 2016) they have finally joined the 21st century.
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Google Analytics is an incredibly powerful tool, and that’s an understatement. We can’t stress enough how important using it is. Here we explain one of the tiny features in Analytics: ‘Analytics Views’. Continue Reading…
You may have stumbled across our Digital Optimisation Services page and want to understand a little bit more about what we can actually do for you.
This post goes in to some extra detail, but not so much that you fall asleep at the end. Continue Reading…