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Using a Favicon in Email Campaigns

17th July 2016

We believe the secret to a successful email campaign is through attention to detail. That can be detail in the code, design, content, or the hidden detail.

 

What is a favicon?

A favicon is the little image that shows in your internet browser, alongside a website’s page title. Here’s the example you’ll be looking at right now:

example favicon

 

When you send out email campaigns to your database, most likely you’ll include a ‘View online’ link. This displays your email in an internet browser. If you try clicking this link with any of the emails you have in your inbox, you’ll see a folded page image:

Reiss email campaign

 

With attention to detail in mind, the addition of a favicon to your email campaigns makes a much more seamless brand experience.

 

How do you add a favicon to an email campaign?

Adding a favicon into your email needs just a single of code. Add this HTML code to the <head> of your email and voila, favicon inserted:

<link rel=”Shortcut Icon” type=”image/x-icon” href=”http://www.yourdomain.com/your-favicon-image.png” />

It’s supported everywhere, takes 2 seconds to add in and shows you have an attention for detail, so why wouldn’t you?

 

Posted in: Email Tagged: Email, Favicon Author: Admin_Master

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Michael
1 year ago

Just added our Favicon. Thanks!

VVO Favicon.png
0
Admin_Master
Author
8 years ago

Hey Salman, A couple of things you can try. First option:

Click the File tab
Click Options
Click Mail
Under Compose messages, in the Compose messages in this message format list, click HTML

That will likely only let you edit the HTML in the of your email, you need to edit the HTML in the too. If that’s the case, then you could try creating Stationery in Outlook. Let us know how you get on with the above first.

Good luck!

1
Deleted User
8 years ago

How can I add favicon to emails going out from my office 365 mailbox?

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